About
Enterprise expertise. Startup perspective. I’m a collaborative, strategic thinker who gets marketing done and delivers results.
Marketing Strategy, Planning and Leadership
Kristan Evans
I help B2B companies grow by developing and executing marketing strategies that increase revenue.
I have helped scale startups and held marketing leadership roles at mid-market and enterprise organizations. I have extensive experience in the technology services and solutions sector.
As a fractional marketing advisor since 2021, I have worked with a variety of B2B companies and agencies to build better marketing strategies and plans.
I am based in Tampa, Florida and work with companies across the United States.
How I Can Help
I bring value to clients in these areas:
- Synthesize, untangle and simplify complex messaging and marketing priorities
- Identify market opportunities to develop related strategy and execution plans
- Accelerate demand generation via strategic initiatives
- Advise on marketing team structure and budget
- Interim recruiting, onboarding and leadership of in-house marketing teams and agencies
- Lead with relationship building and strategic thinking